iconographics

design research points the way so you won't get lost at the hospital

submitted by robertkamper on sun, 2009-09-06 22:10.

Four hospitals are designing wayfinding systems and currently researching graphic symbols being designed by teams of university Design students:

pictorial sign symbols

submitted by robertkamper on sun, 2009-05-24 09:31.


posted solely for educational purposes.
Notes on the icons:

  • The female and male icons are indicated by conventions of dress and hair style that are highly cultural specific.
  • The convention of designating toilet facilities by gender is cultural specific. It would be more efficient to provide private stalls regardless of gender.
  • The conflation of sex and excretory processes within cultures could fill a library and we won't take that tangent.
  • Certainly the mouse hole is understood as not indicating a toilet facility, is not gender specific, and is not like the other two, more familiar icons above it.
  • One does not expect to see an icon for a mouse in juxtaposition with the more familiar icons in this cultural context
  • The brain is startled with the sudden incongruity and disruption in an established pattern and struggles to resolve the meaning of the new situation.
  • An analysis reveals that this is an intentional placement of pictorial sign symbols in an arrangement designed to meet the requirements of a cartoon, i.e. a joke.
  • Analysis complete, the brain determines a response level appropriate to the amount of surprise, confusion, stress, etc., that has been caused and relieved by determination that this is an a version of the template established during infancy when one's caretaker would attack one with tickling.

Okay...
I wonder if Non Sequitar is funny today...